Direct Mail That Got Me…

8:44 am on 23 January 2009 | No responses

I consider myself a pretty tough customer.

Having been marketing online and off for many years now I have seen pretty much every tactic, trick, technique, secret, and everything else imaginable.

So, shit rarely surprises me or grabs my attention.  This did though…
…read the rest of this post

F&*K You Spam!

5:27 am on 14 January 2009 | No responses

For the past several months I have felt overwhelmed by spam.  I have been convinced that I get WAY more spam than actual messages I give a shit about.

I’m someone that enjoys being connected (or as my wife would say, “on an electronic leash”) and have my BlackBerry tied to my Exchange server, so I can get my emails anywhere.

The problem is that my BlackBerry (in addition to my inbox) just seems to get stuffed with hundreds of emails with subject lines such as this: …read the rest of this post